How to Leverage Influencer Marketing to EXPLODE Your Business

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Have you heard about Beats by Dre? Well if you haven’t you have probably seen social media influencers or celebrities wear their product.
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Beats by Dre did extremely well through influencer marketing… so well that Apple bought them for 3 billion dollars.

If you want to leverage influencer marketing, you shouldn’t be paying people. Instead, you should be giving them free products or services in exchange for the promotion.

If that doesn’t work, pay them. But negotiate and don’t go through agencies as they mark up the costs a bit too high.

Now when picking influencers you have to pick relevant ones. For example, Fit Tea picks people who are into fitness and weight loss.

I had a famous soccer player offer to do influencer marketing for $60,000. But I am in the B2B niche… so it wouldn’t make sense. Only pay people who are in your target demographic.

When leveraging influencer marketing you have to be patient as it takes months if not a solid year to see results. This isn’t a short term investment. You need to continually do it each week for months at a time.

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8 thoughts on “How to Leverage Influencer Marketing to EXPLODE Your Business”

  1. Hi, we beginners with not more than a hundred of bucks to invest at max… How can we afford seo tools (which cost too much) to have some great result?
    Group buying worth it? Or should we limit ourself to free trials? Are there any cheaper procedure to begin with?

  2. Nice points, will definitely use them later on.

    Neil, would you take a little of your precious time and see my video and my channel: | Should I keep making these types of videos. I also tried to do add some products and affiliate links with the video, creatively. I stopped doing it because running a blog and YouTube channel can be tough. But I can still manage to post one video every week.

    Kindly tell, what do you think about my video and channel. I'll really appreciate it. Thanks.

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