Connect with me on Linkedin: https://www.linkedin.com/in/ruanmarinho/
In this video, I am going to show you how I use the platform to book and get more solid leads.
Linkedin is a great way to get warm with people before they actually contact you. To start, focus in on your profile – by doing this, you’re going to get people interested in your services due to the fact of social proof.
When creating your profile, ensure that you fill out the description with keywords and what it is that you do. By doing this your profile visitors will start to build trust with you and get to know you on a more personal basis.
Once you have your profile set up, get some certifications on your profile to increase your social proof and credibility. I recommend taking certifications in your niche.
Getting recommendations is key to Linkedin due to the fact that it is real human engagement. These are people that are personally vouching for your expertise and skill set.
The content that you create on your Linkedin should be relevant to your audience. Sharing content is also another great way to capture engagement etc
Linkedin’s algorithm is focused on likes, so if you get posts that get a ton of likes you will likely get more engagement. The best part is Linkedin is a very qualified audience